TY - BOOK T1 - Marketing, personas reales, decisiones reales A1 - Solomon, Michael R. A2 - Stuart, Elnora W LA - Spanish PP - Colombia PB - Prentice Hall YR - 2001 ED - 2a ed. UL - https://colectivo.uloyola.es/Record/L76185 OP - 594 SN - 9586990222 KW - Marketing ER -