TY  - BOOK
T1  - Executive action in marketing
A1  - Oxenfeldt, Alfred R.
LA  - Spanish
PP  - Belmont, California
PB  - Wadsworth
YR  - 1966
UL  - https://colectivo.uloyola.es/Record/L76444
OP  - 817
KW  - Consumidores : Comportamiento
KW  - Marketing
ER  -