TY  - BOOK
T1  - Conjoint Measurement : Methods and Applications
A2  - Gustafsson, Anders
A2  - Huber, Frank
A2  - Herrmann, Andreas
LA  - Spanish
PP  - Berlin etc.
PB  - Springer
YR  - 2001
ED  - 2nd ed.
UL  - https://colectivo.uloyola.es/Record/L77566
OP  - 542
SN  - 3540423230
KW  - Marketing : Métodos de simulación
KW  - Análisis multivariante
ER  -