Targeted advertising with vertically differentiated products / Lola Esteban and José M. Hernández
| Main Author: | Esteban, Lola |
|---|---|
| Other Authors: | Hernández, José María |
| Format: | Book |
| Publication: |
Zaragoza : Universidad de Zaragoza, Facultad de Ciencias Económicas y Empresariales, 2004 |
| Physical Description: | 39 p.; 24 cm |
| Clasificación CDU: |
330.43 * 330.43 |
| Collection: |
Documento de trabajo (Universidad de Zaragoza)
07 |
| Subjects: |
Córdoba - Sala D
| Copy 82887 | Available |
|---|