Fundamentos de marketing : ejercicios y soluciones / Ma. José Montero Simó, Rafael Angel Araque Padilla, Ma. Belén Gutiérrez Villar
Main Author: | Montero Simó, María José |
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Other Authors: | Araque Padilla, Rafael Gutiérrez Villar, Belén |
Format: | Book |
Publication: |
Madrid : McGraw-Hill, 2006 |
Physical Description: | XII, 221 p. ; 24 cm |
Clasificación CDU: |
* 658.8 658.8 (076.5) |
Subjects: | |
Cursos: |
Máster Universitario en Dirección de Marketing - Curso 1- Fundamentos de Marketing |
ISBN: |
8448146514 |
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