Social marketing in the 21st century / Alan R. Andreasen
| Main Author: | Andreasen, Alan R |
|---|---|
| Format: | Book |
| Publication: |
London [etc.] : SAGE, 2006 |
| Physical Description: | XI, 264 p.; 23 cm |
| Clasificación CDU: |
658.8:316.6 316.6:658.8 * 658.8 |
| Subjects: | |
| ISBN: |
141291633X |
| LEADER | 00730nam a2200241 i 4500 | ||
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| 003 | CaOOAMICUS | ||
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| 080 | |a 316.6:658.8 | ||
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| 100 | 1 | |a Andreasen, Alan R | |
| 245 | 1 | 0 | |a Social marketing in the 21st century / |c Alan R. Andreasen |
| 260 | |a London [etc.] |b SAGE |c 2006 | ||
| 300 | |a XI, 264 p.; |c 23 cm | ||
| 650 | 1 | 7 | |a Marketing social |2 ula |
| 850 | |a ULA | ||
| 904 | |a 2 |b 2 |c Disponibilidad |d Fecha |t 88769 |j 658.8 AND soc | ||
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| 990 | |a emil | ||