TY  - BOOK
T1  - Social marketing : why should the devil have all the best tunes?
A1  - Hastings, Gerard
LA  - Spanish
PP  - Boston, etc.
PB  - Butterworth-Heinemann
YR  - 2007
UL  - https://colectivo.uloyola.es/Record/L86849
OP  - 367
SN  - 9780750683500
KW  - Marketing social
ER  -