TY - BOOK T1 - The Personal Branding Phenomenon : realize greater influence, explosive income growth and rapid career advancement by applying the branding techniques of Michael, Martha & Oprah A1 - Montoya, Peter LA - Spanish PP - Santa Ana, California PB - Personal Branding Press YR - 2002 UL - https://colectivo.uloyola.es/Record/L93368 OP - 235 SN - 1460995473 KW - Marcas comerciales KW - Estrategia de marketing ER -