Cita APA

Zeithaml, V. A., Gremler, D. D., & Wilson, A. (2012). Services Marketing: Integrating Customer focus Across the Firm (2nd european edition.). Madrid [etc.]: McGraw-Hil.

Citación estilo Chicago

Zeithaml, Valarie A., Dwayne D. Gremler, and Alan Wilson. Services Marketing: Integrating Customer Focus Across the Firm. 2nd european edition. Madrid [etc.]: McGraw-Hil, 2012.

Cita MLA

Zeithaml, Valarie A., Dwayne D. Gremler, and Alan Wilson. Services Marketing: Integrating Customer Focus Across the Firm. 2nd european edition. Madrid [etc.]: McGraw-Hil, 2012.