TY - BOOK T1 - Marketing : a critical textbook A2 - Ellis, Nick LA - Spanish PP - London PB - Sage Publications YR - 2011 UL - https://colectivo.uloyola.es/Record/L94744 OP - 245 SN - 9781848608788 (pbk) SN - 9781848608771 KW - Marketing ER -