Moore, G. A. (2014). Crossing the Chasm: Marketing and selling discruptive products to mainstream customers (3rd ed.). London: HarperCollins.
Citación estilo ChicagoMoore, Geoffrey A. Crossing the Chasm: Marketing and Selling Discruptive Products to Mainstream Customers. 3rd ed. London: HarperCollins, 2014.
Cita MLAMoore, Geoffrey A. Crossing the Chasm: Marketing and Selling Discruptive Products to Mainstream Customers. 3rd ed. London: HarperCollins, 2014.
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