Moore, G. A. (2014). Crossing the Chasm: Marketing and selling discruptive products to mainstream customers (3rd ed.). London: HarperCollins.
Chicago Style CitationMoore, Geoffrey A. Crossing the Chasm: Marketing and Selling Discruptive Products to Mainstream Customers. 3rd ed. London: HarperCollins, 2014.
MLA CitationMoore, Geoffrey A. Crossing the Chasm: Marketing and Selling Discruptive Products to Mainstream Customers. 3rd ed. London: HarperCollins, 2014.
Warning: These citations may not always be 100% accurate.