TY - BOOK T1 - Consumer behaviour A1 - Blythe, Jim LA - English PP - London PB - Sage Publications YR - 2013 ED - 2nd ed. UL - https://colectivo.uloyola.es/Record/L99077 OP - 450 SN - 9781446266458 KW - Consumidores : Comportamiento KW - Marketing : Aspectos psicológicos ER -