APA Citation

Van Gelder, S. (2005). Global brand strategy: Unlocking branding potential across countries, cultures & markets. London: Kogan Page.

Chicago Style Citation

Van Gelder, Sicco. Global Brand Strategy: Unlocking Branding Potential Across Countries, Cultures & Markets. London: Kogan Page, 2005.

MLA Citation

Van Gelder, Sicco. Global Brand Strategy: Unlocking Branding Potential Across Countries, Cultures & Markets. London: Kogan Page, 2005.

Warning: These citations may not always be 100% accurate.