Cover Image

QR Code

The marketing matrix : how the corporation gets its power-- and how we can reclaim it /

Bibliographic Details
Main Author:	Hastings, Gerard.
Format:	eBook
Language:	English
Published:	New York : Routledge, 2013.
Subjects:	Marketing > Management. Consumption (Economics) Consumer behavior. Manipulative behavior. Electronic books.
Online Access:	https://recursos.uloyola.es/login?url=https://accedys.uloyola.es:8443/accedix0/sitios/ebook.php?id=136097

Similar Items

The aging consumer perspectives from psychology and economics /
Published: (2010)

The Routledge companion to identity and consumption /
Published: (2013)

Rethinking marketing : towards critical marketing accountings /
Published: (1999)

Gender, culture, and consumer behavior /
Published: (2012)

The globetrotting shopaholic : consumer spaces, products, and their cultural places /
Published: (2008)

Explorations in the sociology of consumption : fast food, credit cards and casinos /
by: Ritzer, George.
Published: (2001)

Fragmentación en los consumos de ocio en un contexto de crisis económica /
Published: (2017)

The sociology of consumption : an introduction /
by: Corrigan, Peter, 1955-
Published: (1997)

The Sage handbook of consumer culture /
Published: (2018)

Decoded the science behind why we buy /
by: Barden, Phil.
Published: (2013)

New perspectives on consumer culture theory and research /
Published: (2012)

Understanding the consumer /
by: Szmigin, Isabelle.
Published: (2003)

Shooper marketing : estrategias de mercado /
by: Krentzel, Georg August, 1966-
Published: (2018)

Understanding children as consumers /
Published: (2010)

Escenas y obscenas del consumo : arte, mercancía y visibilidad en el Cono Sur /
by: Barros, César A.
Published: (2013)

Análisis del consumidor /
by: Cárdenas Antúnez, Ricardo Joel.
Published: (2016)

The irrational consumer : applying behavioural economics to your business strategy /
by: Trevisan, Enrico,
Published: (2016)

Consumer boycotts : effecting change through the marketplace and the media /
by: Friedman, Monroe.
Published: (1999)

Resisting McDonaldization /
Published: (1999)

Comportamiento del consumidor /
Published: (2006)

Principios de marketing /
Published: (2018)

Marketing : conceptos y aplicaciones /
Published: (2014)

Comportamiento del consumidor : el liderazgo en las ventas /
by: Mercado H., Salvador.
Published: (2010)

Coolhunting y tendencias : a la cacería de ideas geniales para innovación /
by: Riveros Tovar, Paula.
Published: (2014)

Online consumer behavior : theory and research in social media, advertising, and e-tail /
Published: (2012)

Comportamiento del consumidor : principios de microeconomía /
Published: (2010)

Comportamiento del consumidor : microeconomía intermedia /
Published: (2010)

The buying brain secrets of selling to the subconscious mind /
by: Pradeep, A. K., 1963-
Published: (2010)

Advertising myths : the strange half-lives of images and commodities /
by: Cronin, Anne M., 1967-
Published: (2004)

Vida de consumo /
by: Bauman, Zygmunt.
Published: (2012)

Consumption and identity at work /
by: Du Gay, Paul.
Published: (1996)

The ethical consumer /
Published: (2005)

Ethical consumption : a critical introduction /
Published: (2011)

Estrategias de branding para productos agroalimentarios : modelo de actitud y gestión de los consumidores /
by: Orjuela Ramírez, Daniel Felipe.
Published: (2020)

Cuaderno del alumno : gestión de quejas y reclamaciones en materia de consumo (MF0245_3) /
by: Diego Morillo, Amelia de.
Published: (2013)

La huella de la despersonalización : estrategias de prevención y afrontamiento de las sectas y grupos fanáticos /
by: Urra Portillo, Javier, 1957-
Published: (2019)

Coolhunting, tendencias e innovación a la cacería del futuro /
by: Riveros Tovar, Paula.
Published: (2019)

Maltratadas por el marketing : hacia un marketing inclusivo de mujeres y hombres. ¿Cómo incluir a las mujeres que son responsables del 80 de las compras? Y así lograr más ventas y consumidoras satisfechas /
by: Pierpaoli, Alberto.
Published: (2013)

Consumer Australia : historical perspectives /
Published: (2010)

Branding de comunidades : marcas y colectivos de consumo /
by: Fernández Gómez, Jorge David, 1973-
Published: (2020)