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Qualitative marketing research : a cultural approach /

Bibliographic Details
Main Author:	Moisander, Johanna.
Other Authors:	Valtonen, Anu.
Format:	eBook
Language:	English
Published:	London ; Thousand Oaks, Calif. : SAGE, 2006.
Subjects:	Marketing research. Qualitative research. Electronic books.
Online Access:	https://recursos.uloyola.es/login?url=https://accedys.uloyola.es:8443/accedix0/sitios/ebook.php?id=144190

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