Practical ethnography : a guide to doing ethnography in the private sector /

"Ethnography is an increasingly important research method in the private sector, yet ethnographic literature continues to focus on an academic audience. Sam Ladner fills the gap by advancing rigorous ethnographic practice that is tailored to corporate settings where colleagues are not steeped i...

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Detalles Bibliográficos
Autor principal: Ladner, Sam.
Formato: eBook
Idioma:English
Fecha de publicación: Walnut Creek, CA : Left Coast Press, [2014]
Materias:
Acceso en línea:https://recursos.uloyola.es/login?url=https://accedys.uloyola.es:8443/accedix0/sitios/ebook.php?id=160949