Behavioral finance understanding the social, cognitive, and economic debates /

Bibliographic Details
Main Author: Burton, Edwin T.
Other Authors: Shah, Sunit N.
Format: Electronic
Language:English
Published: Hoboken : Wiley, 2013.
Series:Wiley finance series.
Subjects:
Online Access:https://recursos.uloyola.es/login?url=https://accedys.uloyola.es:8443/accedix0/sitios/ebook.php?id=177915
Table of Contents:
  • Introduction
  • Introduction to behavioral finance
  • What is the efficient market hypothesis?
  • The EMH and the "market model"
  • The forerunners to behavioral finance
  • Noise traders
  • Noise traders and the law of one price
  • Index.