Kotler, P., Kartajaya, H., & Setiawan, I. (2010). Marketing 3.0: From products to customers to the human spirit. Hoboken, N.J.: John Wiley & Sons, Inc..
Chicago Style CitationKotler, Philip., Hermawan Kartajaya, and Iwan Setiawan. Marketing 3.0: From Products to Customers to the Human Spirit. Hoboken, N.J.: John Wiley & Sons, Inc., 2010.
MLA CitationKotler, Philip., Hermawan Kartajaya, and Iwan Setiawan. Marketing 3.0: From Products to Customers to the Human Spirit. Hoboken, N.J.: John Wiley & Sons, Inc., 2010.
Warning: These citations may not always be 100% accurate.