Creating value for customers : designing and implementing a total corporate strategy / William A. Band
Autor principal: | Band, William A |
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Formato: | Libro |
Publicación: |
New York [etc.] : John Wiley & sons, 1991 |
Descripción física: | XI, 340 p. ; 25 cm |
Clasificación CDU: |
* 658.012.2 658.012.2 658.8 |
Materias: | |
ISBN: |
0471525936 |
LEADER | 00764nam a2200241 i 4500 | ||
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100 | 1 | |a Band, William A |4 aut. | |
245 | 1 | 0 | |a Creating value for customers : |b designing and implementing a total corporate strategy / |c William A. Band |
260 | |a New York [etc.] |b John Wiley & sons |c 1991 | ||
300 | |a XI, 340 p. ; 25 cm | ||
650 | 7 | |a Consumidores |x Satisfacción |2 ULA | |
650 | 7 | |a Planificación estratégica |2 ULA | |
650 | 0 | 7 | |a Servicio al cliente |2 ULA |
850 | |a ULA | ||
904 | |a 2 |b 2 |c Disponibilidad |d Fecha |t 2554 |j 658.012.2 BAN cre |