Las motivaciones del consumidor / Ernest Dichter
| Main Author: | Dichter, Ernest |
|---|---|
| Format: | Book |
| Edition: | [3a. ed.] |
| Publication: |
Buenos Aires : Editorial Sudamericana, 1970 |
| Physical Description: | 522 p. ; 23 cm |
| Clasificación CDU: |
* 159.9 159.9 366.1 |
| Edición: |
[3a. ed.] |
| Collection: |
Perspectivas
|
| Subjects: |
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| 100 | 1 | |a Dichter, Ernest |4 aut. | |
| 245 | 1 | 4 | |a Las motivaciones del consumidor / |c Ernest Dichter |
| 250 | |a [3a. ed.] | ||
| 260 | |a Buenos Aires |b Editorial Sudamericana |c 1970 | ||
| 300 | |a 522 p. ; 23 cm | ||
| 650 | 0 | 7 | |a Consumidores |x Comportamiento |2 ula |
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