Product policy : concepts, methods and strategy / Yoram J. Wind
| Main Author: | Wind, Yoram J |
|---|---|
| Format: | Book |
| Publication: |
AddiSon-WeSley, California : [s.n], 1982 |
| Physical Description: | 666 p. ; 25 cm |
| Clasificación CDU: |
* 658.8 658.8 |
| Collection: |
Addison-Wesley series in marketing
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| Subjects: | |
| ISBN: |
0201083434 |
Córdoba - Depósito
| Copy 44327 | Available |
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