Market-driven management : using the new marketing concept to create a customer-oriented company / Frederick E. Webster
Main Author: | Webster, Frederick E |
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Format: | Book |
Publication: |
New York [etc.] : John Wiley & sons, 1994 |
Physical Description: | XIX, 319 p. ; 25 cm |
Clasificación CDU: |
* 658.8 658.8 |
Collection: |
The portable MBA series
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Subjects: | |
ISBN: |
0471595764 |
Córdoba - Depósito
Copy 43246 | Available |
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