Market-driven management : using the new marketing concept to create a customer-oriented company / Frederick E. Webster

Main Author: Webster, Frederick E
Format: Book
Publication: New York [etc.] : John Wiley & sons, 1994
Physical Description: XIX, 319 p. ; 25 cm
Clasificación CDU: * 658.8
658.8
Collection: The portable MBA series
Subjects:
ISBN: 0471595764

Córdoba - Depósito

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