La cartera de clientes / Alan Melkman
| Main Author: | Melkman, Alan |
|---|---|
| Format: | Book |
| Publication: |
Madrid ; Barcelona ; Bilbao : Deusto, 1991 |
| Physical Description: | 219 p. ; 23 cm |
| Clasificación CDU: |
* 658.8 658.89 |
| Nota: |
Tít. original: How to handle major costumers profitably |
| Collection: |
Biblioteca empresarial Deusto. Marketing
|
| Subjects: | |
| ISBN: |
8439523106 8423408809 |
| LEADER | 00924nam a2200289 i 4500 | ||
|---|---|---|---|
| 001 | 000000052618 | ||
| 003 | CaOOAMICUS | ||
| 005 | 20000107172211.0 | ||
| 008 | 960307s1991 ESP 001 0 spa c | ||
| 020 | |a 8439523106 | ||
| 020 | |a 8423408809 | ||
| 040 | |a ULA |b spa | ||
| 080 | |a * 658.8 | ||
| 080 | |a 658.89 | ||
| 100 | 1 | |a Melkman, Alan |4 aut. | |
| 245 | 1 | 3 | |a La cartera de clientes / |c Alan Melkman |
| 260 | |a Madrid ; Barcelona ; Bilbao |b Deusto |c 1991 | ||
| 300 | |a 219 p. ; 23 cm | ||
| 500 | |a Tít. original: How to handle major costumers profitably | ||
| 650 | 7 | |a Ventas |x Promoción |2 ula | |
| 650 | 0 | 7 | |a Servicio al cliente |2 ula |
| 650 | 7 | |a Ventas |x Gestión |2 ula | |
| 830 | 0 | |a Biblioteca empresarial Deusto. Marketing | |
| 850 | |a ULA | ||
| 904 | |a 2 |b 2 |c Disponibilidad |d Fecha |t 52619 |j 658.8 | ||
| 952 | |3 Libro |a Loyola |b LOYOLA CÓRDOBA |c Depósito |d 07-03-1996 |f 1 |b MEL car |i 52619 |o 658.8 |p 52619 |q R. 40064 | ||
| 990 | |a fran | ||