Comportamiento del consumidor : conceptos y aplicaciones / David L. Loudon, Albert J. Della Bitta
| Main Author: | Loudon, David L |
|---|---|
| Other Authors: | Della Bitta, Albert J |
| Format: | Book |
| Edition: | 4a. ed. |
| Publication: |
México : McGraw-Hill, 1995 |
| Physical Description: | XXIII, 834 p. ; 25 cm |
| Clasificación CDU: |
* 658.8 366 658.8:366 |
| Edición: |
4a. ed. |
| Subjects: | |
| ISBN: |
9701006720 |
Córdoba - Depósito
| Copy 55526 | Available |
|---|---|
| Copy 58319 | Available |
| Copy 58318 | Available |