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How to develop a strategy marketing plan : a step-by-step guide / Norton Paley

Main Author: Paley, Norton
Format: Book
Publication: Boca Raton [etc.] : St Lucie Pres, 2000
Physical Description: XXX, 372 p. ; 24 cm + 1 disquete
Clasificación CDU: 658.8:658.012.2
658.012.2:658.8
* 658.8
Nota: Contiene: 1 disquete en Word 95 para preparar un plan de marketing estratégico
Subjects:
ISBN: 1574442694

Córdoba - Depósito

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