Market segmentation : how to do it, how to profit from it / Malcom McDonald and Ian Dunbar
| Main Author: | McDonald, Malcolm H.B |
|---|---|
| Other Authors: | Dunbar, Ian |
| Format: | Book |
| Publication: |
Amsterdam [etc.] : Elsevier, 1968 |
| Physical Description: | XXV, 465 p. ; 25 cm. |
| Clasificación CDU: |
658.8 * 658.8 |
| Subjects: | |
| ISBN: |
0750659815 |
Córdoba - Depósito
| Copy 82468 | Available |
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