Personal influence : the part played by people in the flow of mass communications / by Elihu Katz and Paul F. Lazarsfeld ; with a foreword by Elmo Roper
Autor principal: | Katz, Elihu (1926-2021) |
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Otros autores: | Lazarsfeld, Paul Felix (1901-1976) Roper, Elmo (1900-1971) |
Formato: | Libro |
Edición: | 1st Free Press paperback ed |
Publicación: |
New York : The Free Press of Glencoe, 1964 |
Descripción física: | XX, 400 p. : gráf. ; 21 cm |
Clasificación CDU: |
302.77 |
Edición: |
1st Free Press paperback ed |
Nota: |
En port.: "a report of the Bureau of Applied Social Research, Columbia University" |
Colección: |
Foundations of communications research (The Free Press of Glencoe)
; 2 |
Materias: |
Granada - General
Copia 272341 | Disponible |
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