Description: Customer relationship management using business intelligence /

Bibliographic Details
Main Author:	Sturdy, Graham R.
Format:	eBook
Language:	English
Published:	Newcastle upon Tyne : Cambridge Scholars Pub., 2012.
Subjects:	Customer relations > Management. Business intelligence. Electronic books.
Online Access:	https://recursos.uloyola.es/login?url=https://accedys.uloyola.es:8443/accedix0/sitios/ebook.php?id=148742

Description
Physical Description:	xiv, 397 p. : ill.
Bibliography:	Includes bibliographical references and index.