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Marketing communication principles and practice /

Bibliographic Details
Main Author:	Varey, Richard J., 1955-
Format:	Electronic
Language:	English
Published:	London ; New York : Routledge, 2002.
Subjects:	Communication in marketing. Electronic books.
Online Access:	https://recursos.uloyola.es/login?url=https://accedys.uloyola.es:8443/accedix0/sitios/ebook.php?id=153252

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