The practice of advertising
| Other Authors: | |
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| Format: | Electronic |
| Language: | English |
| Published: |
Oxford :
Elsevier Butterworth-Heinemann,
2005.
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| Edition: | 5th ed. |
| Subjects: | |
| Online Access: | https://recursos.uloyola.es/login?url=https://accedys.uloyola.es:8443/accedix0/sitios/ebook.php?id=153838 |
| Item Description: | Previous ed.: 1995. |
|---|---|
| Physical Description: | xxiii, 367 p. : ill. |
| Bibliography: | Includes bibliographical references and index. |