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The China factor : leveraging emerging business strategies to compete, grow, and win in the new global economy /

Detalles Bibliográficos
Autor principal: Karam, Amy,
Formato: eBook
Idioma:English
Fecha de publicación: Hoboken, New Jersey : John Wiley & Sons, Incorporated, [2016]
Materias:
Export marketing > China.
Export marketing > Western countries.
International business enterprises > China.
International business enterprises > Western countries.
Strategic planning.
Competition, International.
Developing countries > Commerce.
Electronic books.
Acceso en línea:https://recursos.uloyola.es/login?url=https://accedys.uloyola.es:8443/accedix0/sitios/ebook.php?id=177322

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