Marketing and finance : creating shareholder value /

Bibliographic Details
Main Author: McDonald, Malcolm,
Other Authors: Smith, Brian D. 1961-, Ward, Keith, 1949-
Format: eBook
Language:English
Published: Chichester, England : Wiley, 2013.
Subjects:
Online Access:https://recursos.uloyola.es/login?url=https://accedys.uloyola.es:8443/accedix0/sitios/ebook.php?id=179281
Description
Physical Description:1 online resource (464 pages) : color illustrations, charts, tables
Bibliography:Includes bibliographical references and index.
ISBN:9781118748893
9781118748763
9781118748664