Marketing plans : how to prepare them, how to use them / Malcolm McDonald, Hugh Wilson
| Main Author: | McDonald, Malcolm H.B |
|---|---|
| Other Authors: | Wilson, Hugh, (1962-) |
| Format: | Book |
| Edition: | seventh edition |
| Publication: |
Chichester [etc.] : John Wiley & Sons, 2011 |
| Physical Description: | XVI, 573 p. ; 25 cm |
| Clasificación CDU: |
658.8 * 658.8 |
| Edición: |
seventh edition |
| Tipo de contenido: |
Texto (visual) |
| Tipo de medio: |
sin mediación |
| Tipo de soporte: |
volumen |
| Subjects: | |
| ISBN: |
9780470669976 |
Sevilla - Almacén
| Copy 213697 | Available |
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Córdoba - Depósito
| Copy 211110 | Available |
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