Marketing in developing countries / G.S. Kindra
The articles in this collection discuss the role of marketing in development, and include case studies from various developing countries. They consider state enterprises, marketing education, birth control and comparative marketing models.
| Autor principal: | Kindra, G.S. |
|---|---|
| Formato: | eBook |
| Publicación: |
New York [etc.] : Routledge, 2015 |
| Descripción física: | 1 recurso en línea |
| Clasificación CDU: |
658.8:330.34 |
| Tipo de contenido: |
Texto (visual) |
| Tipo de medio: |
electrónico |
| Tipo de soporte: |
recurso en línea |
| Sumario: |
The articles in this collection discuss the role of marketing in development, and include case studies from various developing countries. They consider state enterprises, marketing education, birth control and comparative marketing models. |
| Colección: |
Colección de libros electrónicos de ULoyola
Marketing (Routledge) Libros electrónicos en Ebscohost |
| Materias: | |
| ISBN: |
9781138792531 9781317646709 9781317646693 |
Internet
Enlace al texto completo en ebscohostBiblioteca Electrónica
| Copia 216950 | Disponible |
|---|