Marketing in developing countries / G.S. Kindra

The articles in this collection discuss the role of marketing in development, and include case studies from various developing countries. They consider state enterprises, marketing education, birth control and comparative marketing models.

Main Author: Kindra, G.S.
Format: eBook
Publication: New York [etc.] : Routledge, 2015
Physical Description: 1 recurso en línea
Clasificación CDU: 658.8:330.34
Tipo de contenido: Texto (visual)
Tipo de medio: electrónico
Tipo de soporte: recurso en línea
Summary: The articles in this collection discuss the role of marketing in development, and include case studies from various developing countries. They consider state enterprises, marketing education, birth control and comparative marketing models.
Collection: Colección de libros electrónicos de ULoyola
Marketing (Routledge)
Libros electrónicos en Ebscohost
Subjects:
ISBN: 9781138792531
9781317646709
9781317646693

Internet

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Biblioteca Electrónica

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