Brand Leadership / David A Aaker, Erich Joachimsthaler
| Main Author: | Aaker, David A., (1938-) |
|---|---|
| Other Authors: | Joachimsthaler, Erich, (1956-) |
| Format: | Book |
| Publication: |
New York : Free Press, 2009 |
| Physical Description: | XII, 351 p. ; 23 cm |
| Clasificación CDU: |
659.126 * 659 |
| Tipo de contenido: |
Texto (visual) |
| Tipo de medio: |
sin mediación |
| Tipo de soporte: |
volumen |
| Subjects: | |
| ISBN: |
9781439172919 1439172919 |
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