Research traditions in marketing / Edited by Gilles Laurent, Gary L. Lilien, Bernard Pras
| Other Authors: | Laurent, Gilles Pras, Bernard Lilien, Gary L |
|---|---|
| Format: | Book |
| Publication: |
Boston [etc.] : Kluwer, 1994 |
| Physical Description: | XXII, 442 p. ; 24 cm |
| Clasificación CDU: |
* 658.8 658.8 |
| Collection: |
International series in quantitative marketing
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| Subjects: | |
| ISBN: |
0792393880 |
Córdoba - Depósito
| Copy 41515 | Available |
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