Strategic market management : Global perspectives / David A. Aaker and Damien Mcloughlin
| Main Author: | Aaker, David A., (1938-) |
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| Other Authors: | Mcloughlin, Damien |
| Format: | Book |
| Publication: |
New York [etc.] : John Wiley & sons, 2010 |
| Physical Description: | 354 p.; 24 cm |
| Clasificación CDU: |
658.8 * 658.8 |
| Subjects: | |
| ISBN: |
9780470689752 |
Sevilla - Almacén
| Copy 105981 | Available |
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