Contemporary perspectives on corporate marketing : contemplating corporate branding, marketing and communications in the twenty-first century /
| Other Authors: | , , |
|---|---|
| Format: | eBook |
| Language: | English |
| Published: |
Oxfordshire, England ; New York :
Routledge,
2013.
|
| Series: | Routledge interpretive marketing research series ;
17. |
| Subjects: | |
| Online Access: | https://recursos.uloyola.es/login?url=https://accedys.uloyola.es:8443/accedix0/sitios/ebook.php?id=134082 |