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120426s2013 nyua sb 001 0 eng d |
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|z 9780415899291
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|z 9780415899284
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|z 9780203182598
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|a (OCoLC)746837907
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|a FINmELB
|c FINmELB
|d FINmELB
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|a HF5415.2
|b .W74 2013
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|a 658.8/3
|2 23
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|a The essentials of marketing research /
|c Lawrence Silver ... [et al.].
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| 250 |
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|a 3rd ed.
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| 260 |
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|a New York :
|b Routledge,
|c 2013.
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| 300 |
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|a ix, 362 p. :
|b ill.
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| 500 |
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|a Rev. ed. of: Marketing research : text and cases / Bruce Wrenn, Robert E. Stevens, David L. Loudon. 2nd ed.
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| 504 |
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|a Includes bibliographical references and index.
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| 588 |
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|a Description based on metadata supplied by the publisher and other sources.
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| 590 |
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|a Electronic reproduction. Santa Fe, Arg.: elibro, 2020. Available via World Wide Web. Access may be limited to eLibro affiliated libraries.
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| 650 |
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|a Marketing research.
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| 650 |
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|a Marketing research
|v Case studies.
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| 655 |
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4 |
|a Electronic books.
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| 700 |
1 |
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|a Silver, Lawrence S.,
|d 1948-
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| 700 |
1 |
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|a Wrenn, Bruce.
|t Marketing research.
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| 797 |
2 |
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|a elibro, Corp.
|
| 856 |
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|u https://recursos.uloyola.es/login?url=https://accedys.uloyola.es:8443/accedix0/sitios/ebook.php?id=139084
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| 950 |
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|a eLibro English
|