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Problems in marketing : applying key concepts and techniques /

Bibliographic Details
Main Author:	Moutinho, Luiz.
Other Authors:	Chien, Charles S.
Format:	eBook
Language:	English
Published:	Los Angeles : Sage Publications, 2008.
Edition:	2nd ed.
Subjects:	Marketing. Electronic books.
Online Access:	https://recursos.uloyola.es/login?url=https://accedys.uloyola.es:8443/accedix0/sitios/ebook.php?id=139577

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