Holdings: The Sage handbook of social marketing /

Bibliographic Details
Other Authors:	Angus, Kathryn., Bryant, Carol A., Hastings, Gerard.
Format:	eBook
Language:	English
Published:	Los Angeles : Sage, 2011.
Subjects:	Behavior modification. Social marketing > Handbooks, manuals, etc. Electronic books.
Online Access:	https://recursos.uloyola.es/login?url=https://accedys.uloyola.es:8443/accedix0/sitios/ebook.php?id=144177