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Managing global customers an integrated approach /

Bibliographic Details
Main Author:	Yip, George S.
Other Authors:	Bink, Audrey J. M.
Format:	Electronic
Language:	English
Published:	Oxford ; New York : Oxford University Press, 2007.
Subjects:	Customer relations > Management. International business enterprises > Management. Electronic books.
Online Access:	https://recursos.uloyola.es/login?url=https://accedys.uloyola.es:8443/accedix0/sitios/ebook.php?id=169309

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