Marketing models / Gary L. Lilien, Philip Kotler, K. Sridhar Moorthy
Main Author: | Lilien, Gary L |
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Other Authors: | Kotler, Philip (1931-) Moorthy, K. Sridhar |
Format: | Book |
Publication: |
London [etc.] : Prentice Hall, 1992 |
Physical Description: | XV, 803 p. ; 24 cm |
Clasificación CDU: |
* 658.8 658.8 |
Subjects: | |
ISBN: |
0135619297 |
Córdoba - Depósito
Copy 64325 | Available |
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