Marketing across cultures / Jean Claude Usunier, Julie Anne Lee
| Main Author: | Usunier, Jean-Claude |
|---|---|
| Other Authors: | Lee, Julie Anne |
| Format: | Book |
| Edition: | 5th ed. |
| Publication: |
New York [etc.] : Prentice hall, 2009 |
| Physical Description: | XVI, 479 p.; 25 cm |
| Clasificación CDU: |
658.8 658.8:316.6 * 658.8 |
| Edición: |
5th ed. |
| Subjects: | |
| ISBN: |
9780273713913 |
Córdoba - Depósito
| Copy 89491 | Available |
|---|