Marketing 3.0 : from products to customers to the human spirit / Philip Kotler, Hermawan Kartajaya, Iwan Stiawan
| Main Author: | Kotler, Philip (1931-) |
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| Format: | Book |
| Publication: |
New York [etc.] : John Wiley & sons, 2010 |
| Physical Description: | XV, 188 p.; 24 cm |
| Clasificación CDU: |
* 658.8 658.8 |
| Subjects: | |
| ISBN: |
9780470598825 |
Sevilla - Depósito
| Copy 211839 | Available |
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Córdoba - Depósito
| Copy 91426 | Available |
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