LEADER |
01065nam a2200313 i 4500 |
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000000099086 |
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CaOOAMICUS |
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20151215134808.0 |
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151118s2005 xxka 000 0 eng c |
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|a 9780749444693
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040 |
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|a ULA
|b spa
|
080 |
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|a 658.8
|
080 |
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|a * 658.8
|
100 |
1 |
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|a Van Gelder, Sicco,
|d 1964-
|
245 |
1 |
0 |
|a Global brand strategy :
|b unlocking branding potential across countries, cultures & markets /
|c Sicco Van Gelder
|
260 |
|
|
|a London
|b Kogan Page
|c 2005
|
300 |
|
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|a xii, 260 p. :
|b il. ;
|c 24 cm
|
336 |
|
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|a Texto (visual)
|
337 |
|
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|a sin mediación
|
338 |
|
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|a volumen
|
650 |
|
7 |
|a Estrategia de marketing
|2 ula
|
650 |
0 |
7 |
|a Imagen corporativa
|2 ula
|
650 |
|
7 |
|a Marcas comerciales
|2 ula
|
650 |
|
4 |
|a Publicidad
|
850 |
|
|
|a ULA
|
901 |
|
|
|a Máster Universitario en Dirección de Marketing - Curso 1- Branding
|
904 |
|
|
|a 1213
|b 7
|c Disponibilidad
|d Fecha
|t 106191
|j 658.8 VAN glo
|
952 |
|
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|3 Libro
|a Loyola
|b LOYOLA SEVILLA
|c Depósito
|d 11-12-2015
|f 3
|i 106191
|o 658.8 VAN glo
|p 106191
|q R. 5347
|x (6) rtm
|
990 |
|
|
|a rtm
|