Sprint selling [CD-ROM] / Benson P. Shapiro
| Autor principal: | Shapiro, Benson P. |
|---|---|
| Otros autores: | Harvard Business School |
| Formato: | Libro |
| Publicación: |
Boston : Harvard Business School Press, 2002 |
| Descripción física: | 1 CD-ROM |
| Clasificación CDU: |
658.012.2:658.8 * 658.012.2 |
| Nota: |
Great ideas from business thought leaders |
| Nota: |
Blue ocean strategy Marketing myopia |
| Colección: |
Faculty seminar series
|
| Materias: |
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| 580 | |a Marketing myopia | ||
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| 650 | 1 | 7 | |a Segmentación de mercados |2 ula |
| 650 | 1 | 7 | |a Estrategia de marketing |2 ula |
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